Publications

(2025). Investigating epistemic emotions experienced while reading refutation texts through a fine-grained measure of emotion. npj Science of Learning, 10(1), 1-11.

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(2025). Strategies to correct vaccine misinformation on social media for pregnant women and the impact of vaccine skepticism. Scientific Reports, 15, 15216.

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(2024). The Facts or the Story? It Takes Both to Sensitize People About Unknown Health Hazards. Journal of Health Communication, 29(2), 107-118.

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(2023). Online storytelling strategies in agricultural product marketing: a mixed-methods approach. Journal of Library and Information Studies, 21(1), 67-102.

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(2020). What Makes a Good Agricultural Story? Validation of a Scale for Marketing and Communication. Journal of Library and Information Studies, 18(1), 25-44.

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(2019). Effectiveness of storytelling in agricultural marketing: Scale development and model evaluation. Frontiers in Psychology, 10.326802.

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